Digital Business Architecture – From Canvas to Blueprint

Providing an executive summary of Business Architecture best practices, through describing the journey of ‘Canvas to Blueprint’, is easy to do because there are already BA presentations describing exactly this.

As the concept suggests the goal is to define how you might proceed, what you might do next, having produced an initial Business Model Canvas, and a number use this as a starting point to then describe an evolution into more detailed Business Architecture.

RecommendedReadingIn particular Boeing provide this headline example: From Canvas to Blueprint – Aligning Business Models with Business Architecture, and in Realizing your Operating Model, how to produce a ‘TOM‘ from your canvas.

This presentation provides a great review of how to expand out from the Canvas fields and populate an increasingly detailed set of BA documents that includes:

  • Organizational models
  • Value chain models
  • Value stream mapping
  • Capability maps
  • Information maps

In this presentation from ABN Amro, from slide 27 onwards, they describe the role of the Business Model Canvas within an overall BA lifecycle.

idea-fundingFrom Concept to Cash

In both cases a startup and an enterprise organization go through a Canvas modeling exercise for the same reasons – To visualize their potential new business model, from the initial idea out through how it might generate revenues, and so on.

The difference is that the startup will be building their idea up from scratch, why ventures like Uber and Airbnb have been able to scale so aggressively – They have no legacy to build upon.

In contrast for an enterprise organization an idea eventually becomes an ‘overlay’ design, a set of changes that have to happen across multiple business units, IT systems and people interactions. Given how mammoth these landscapes can become it’s no surprise this is therefore a complex and often delicate campaign.

Ultimately again all their goals are the same – Each wants to launch a new product in the market and capitalize on opportunities, but large enterprises there is an additional complexity of how their existing operations must be modified to accommodate the new procedures. Business Architecture is a language for expressing what these impacts will look like, and how they can be implemented.

They do share the goal of wanting to accelerate their ‘Concept to Cash‘ abilities, reducing the time to market for new product ideas, and BA can play the pivotal role in doing so, with these larger enterprise challenges in mind.

Other References

There are other BA presentations that reference the same ideals, and of course this is just one dimension – It’s highly recommended to master the overall practices.

With this filtered scope of Canvas to Blueprint, other recommended presentations include those that also provide a more in-depth, general view of Business Architecture too.

  • The Value Proposition Map Highmark Health Services introduce the great concept of a BA canvas described in the form of a ‘Value Proposition Map’.
  • EA-Driven Roadmaps – In this slideshare presentation David O’Hara provides a highly detailed view of the specific relationship with Enterprise Architecture.
Neil McEvoy
About Neil McEvoy 18 Articles
Founder and CEO of the Cloud Best Practices Network.

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